Hi ‚Äč‚Äčthere,
I have some bad news.

Recently we were notified by Facebook about a breaking policy change with regards to Facebook Messenger. Facebook is planning to move from a 24+1 policy which allowed us to send messages to new subscribers any number of times within 24 hours and 1 message after to sending messages in the first 24 hours only. This is to prevent spammers from abusing this fantastic new communication channel but this change unfortunately places restrictions on legitimate use of the 24+1 policy like many features of MFY were built on top of.

For instance, MFY sequence feature which uses the 1 extra messages sent after the 24 hour window to engage customers in an ongoing fashion even weeks after the original signup can no longer function. And Facebook is restricting usage of Messenger to send articles and content updates to legitimate news websites only. No blogs or content marketer or Youtuber can now use the same API to send their new content to their subscribers.

Since we built MFY purposefully for creators this has hit us the hardest where it hurts. And I am sorry to say, MFY cannot continue in its current form when the Facebook policy comes into effect on January 15, 2020.

So what does this mean for you, our supporters?

Firstly my deepest apologies for not being able to deliver on our promises with MFY. As indie developers we are in a tough predicament and I hope you will forgive us.

To make it up to you, in the best possible way we can, here's what we are planning to do.

If you have purchased a MFY Lifetime deal (LTD), we are offering you free life time access to the new SaaS platform we are building named Cornercart. This is a marketing automation tool we are building for e-Commerce websites built on Shopify platform. We will honor the deal plans that you paid for. For e.g if you paid for 10K subscribers in MFY's life time deal, you will have free access to 10K subscribers in Cornercart.

I understand that not all of you may currently have a Shopify store. For these LTD customers, if you wish to gift your purchase to a friend who owns a Shopify store, we will consider this request on a case by case basis.

If you are not a life time deal customer, we will offer an extended free trial of Cornercart for 3 months starting 1st January 2020 instead of the default 15 days we offer on our landing page.

With regards to your data on MFY's servers, you may wish to export your current subscriber details by visiting the subscribers section and selecting CSV export. Your data is yours and will never be sold or transferred to any third party. And that's a promise.

So please go ahead and send us an email at [email protected] as to what you wish to do with your MFY account. The last date by which you may send us an email is December 15, 2019.

MFY servers will continue to function only until December 31st. All data will be deleted for ever on this last day of 2019.

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Once again a huge thank you for supporting our journey so far with MFY. We wish to do right by you in the best way we can.

Hoping to hear from you soon!

Arun Augustine
Co-founder and CEO